FILM


ROLE
Executive Creative Director
Designer

Motoworld “graphics package”

Problem

Create a show opening and graphics package that is inclusive of all forms of motorcycle racing.

Solution

The visual style adopts the vibrant colors of the sport set against the choreographed dance of the races themselves. Either structured like a road race, or flung to the skies like motocross, all racing is a competition to get to the front, an endeavor pictured here graphically.

Results

The program gained a quick following, probably due to its unique entry into the market. The graphics won some awards along the way.